Category Archives: Local Business Marketing

10 Best Real Estate Plugins for WordPress Sites

A WordPress plugin is a piece of software that enables customization of a website beyond its standard functionality. In real estate, this can mean turning your basic WordPress site into a beautiful and functional lead magnet that attracts the attention of clients while increasing your chances of a sale. In fact, real estate plugins for…

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How to Easily Set Up Redirects in WordPress to Maintain SEO

Redirects automatically send, or redirect, website visitors from one URL to another URL. Businesses use redirects in a number of ways and for a number of purposes, from sending site visitors to a 404 page when they type in a broken or missing URL to sending visitors to a new URL in the case of…

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How to Create a Subdomain in GoDaddy for Free in 3 Steps

Wondering how to create a subdomain in GoDaddy? You’re not alone, as it’s not the most straightforward interface. However, it’s actually a pretty simple process when you know what you’re looking for. To start, simply log in in to your GoDaddy account, navigate to the domain you want to add a subdomain to, and click…

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How to Set Up Site Backups to Google Drive in 4 Easy Steps

To safeguard your website, WordPress recommends you keep a backup in three locations. While this may sound like a lot, it involves a lot less time than rebuilding your WordPress website, and it’s actually very easy. You can set up your backups through your web hosting provider, as well as through free plugins where you…

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The 7 Best Quiz Plugins for WordPress

While the idea of an online quiz might conjure images of silly personality quizzes designed to kill a few minutes, businesses can strategically use them in a variety of ways. They can be used to obtain market research and increase visibility through shareworthy content. They can also qualify leads and increase sales. The best part…

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Top 25 Real Estate Website Design Ideas & Tips

Effective real estate websites have a clear and compelling design that is easy for visitors to navigate. We gathered the best real estate website design ideas and tips, from site design to content inclusion, to give your business an edge. While you can use these tips to create a customized website from scratch, the process…

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The Top 6 Single Property Website Builders for 2021

A single property website is a one-page showcase of a property listing that encourages visitors to reach out to an agent via a contact form for more details. To create these, agents need special site builders. We reviewed 10 of these builders and picked the top six—including the best overall—based on price, templates, and usability….

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15 Small Website Mistakes That Cost You a Lot of Money

Online business is booming—nearly 30% more people are shopping online this year compared to last. As more consumers look to the computer instead of the shops to buy what they want, more organizations are shifting their focus to selling online. Unfortunately, while there are tons of great tools to create a professional small business website,…

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The Beginner’s Guide to Easily Using the WordPress Dashboard

So you’ve created a WordPress website and you’ve come to find that the WordPress dashboard seems to be anything but user-friendly at first glance. You’re not wrong. While it’s not quite as daunting as it looks, it does take some time to get used to. We’ll show you how to navigate the WordPress dashboard so…

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How to Change Your WordPress Login URL in 4 Easy Steps

WordPress is the world’s most popular CMS—for both users and hackers alike. About 90% of all sites that get hacked are WordPress sites, and according to Security Magazine, there is an attack every 39 seconds on the web. Naturally, non-secure usernames and passwords increase the odds of success for these attackers. One way to help…

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What Makes a Good Website: 21 Must-haves You May Be Missing

What makes a good website for promoting your brand in the digital world? You may think it’s a revolutionary new layout or a certain color CTA button that psychologists say triggers impulse purchases, but there are a number of website basics that businesses overlook. From something as simple as displaying your contact information or including…

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Should I Hire a Web Designer? DIY vs Hiring a Pro

You know you need a small business website, but you don’t know if you’re qualified for the job. The question of whether you should do it yourself or hire a web designer is common. To answer it, start by first trying your hand at making your own site. Between the massive amount of resources available…

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How to Create a Business Website: The Quick Guide

Your small business website is one of your most important marketing tools. It’s a key brand awareness and customer acquisition tool that gives your business not only the opportunity to get found online, but to get leads and convert visitors into customers. With so many ways to build a small business website, you might be…

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Best Website Performance Tools to Test Your Site Speed

Your website has only about two seconds to load before site visitors lose patience and exit your site. When the average website conversion rate is around just 5%, every visitor lost is a missed opportunity. On top of that, search engines like Google consider how quickly your site loads when determining its rank. Learning how…

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5 Best Page Builders for WordPress to Easily Design a Website

WordPress website builders make it easy to build websites without code using drag-and-drop or point-and-click editors. We reviewed over 20 of the top WordPress website builders and chose the six best—including the best overall—based on price, ease of use, customization options, integrations, the use of clean code, and customer support. New to WordPress? Easily build…

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The 18 Website Basics Every Site Needs (+ Checklist for Website Building)

When learning how to design a website, you’ll likely keep hearing about all the different elements your site needs. Website basics are the foundational, or required, components of a website. From a content management system to a sitemap and lead magnets, there’s a lot involved. So to help, we’re here to make it easy by…

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How to Make a Forum Website in 6 Simple Steps

Forums are a great way to build an engaged community. Whether you’re looking to make a forum site like Reddit or Tripadvisor, or simply add a forum to an existing website, the good news is that it’s easy to learn how to make a forum website. To start, get web hosting and a domain, then…

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5 Best WordPress SEO Plugins to Get Your Site to Rank in Google

One of the best ways to get traffic to your website is by getting found in search engines, such as Google. Granted, if you’ve ever tried to rank highly in Google, then you’ll know this takes time (and a lot of work). Luckily, there are search engine optimization (SEO) plugins to help make it easy…

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What Are WordPress Widgets: The Beginner’s Guide

WordPress widgets are blocks of content you can use to add extra features to areas of your site such as the sidebar, header, and footer. While they may sound technical to web design beginners, widgets make it very easy to customize a site’s design without any coding skills. To find your widgets, go to “Appearance”…

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Demystifying the Press Release Format + Free, Easy-to-Use Template

When writing a press release, it is important to follow the accepted press release structure and format, which includes a headline, subheadline, two or three paragraphs for the body, a boilerplate, and contact information. If you don’t use this journalist-expected format, you’re less likely to get media coverage. For best results, also include additional resources,…

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